دانلود کتاب استفاده از هوش مصنوعی مولد برای سئو -استراتژی‌های هوش مصنوعی-اولویت‌دار برای بهبود کیفیت، کارایی و هزینه‌ها

OpenAI’s launch of ChatGPT in November 2022 marked the start of a new technology revolution. This has driven a rapid demand for generative AI applications within organizations across the globe. With that explosion of demand came a whole host of ways to use generative AI that intersect with search engine optimization (SEO). In addition, major players, such as Google, Microsoft, Apple, Meta, and Amazon, have all leapt into the AI space and are making huge investments in applying AI technology. Newcomers such as Anthropic and Perplexity have also made their mark. The purpose of this book is to provide a comprehensive education on what this technology is and how you can use it to drive your SEO program. Included are discussions of how you can use generative AI in your program today and how it will evolve and change in the future. Overall, our goal is to help you decide how you want to use generative AI and get your program into full gear. If you’re interested in learning about AI and SEO, you should read this book. It will expose you to all aspects of how generative AI can enhance your SEO program and will have laid the necessary groundwork for becoming a more effective digital marketer and a more educated SEO professional. An experienced SEO practitioner will find this volume invaluable as an extensive reference to use generative AI in ongoing SEO engagements: both internally, within an in-house SEO group or SEO consultancy, and externally, with SEO clients. In short, anyone with a background or interest in SEO, ranging from newcomers to advanced SEOs, to executives who manage organizations that execute SEO programs. The economic advantages of using a properly applied AI program to enhance your SEO strategy are significant and shouldn’t be overlooked. So climb on board, strap on your seatbelt, and get ready for an incredible ride!