دانلود کتاب ویژوال MBA – یک راهنمای سریع برای همه چیزهایی که در دو سال مدرسه کسب و کار خواهید آموخت

In short, this book contains two long years of business school, all neatly packaged into one highly illustrated volume. Experts tell us that 60% of people are visual learners and—let’s face it—beyond that, 100% of people don’t want to read boring stuff. Now, with this book you can understand faster, absorb better, and recall quicker the biggest and most useful ideas that you would learn from studying for a Master’s of Business Administration degree. A quick word about the illustrations that follow. Years ago Mike Rohde coined the term “sketchnotes,” and I’ve been a fan ever since. Rather than taking extensive linear notes that no one (including yourself) will ever read again, I felt that simply capturing the main points visually would create a much more interesting and useful resource for later consumption. As they say, “A picture is worth 1,000 words.” At the beginning of my MBA studies, I took on the crazy goal to try and create “sketchnotes” throughout the entire program. And something unexpected happened. For a class full of extremely smart people (all smarter than me), I was surprised at the high level of interest they had in my visual notes as I went along. What you have in front of you is the end product of all my sketchnotes as I attended the BYU Marriott School of Business. Whether you’ve never been to business school (and never will), or have already attended, or are in a current MBA program yourself, I created this book with you in mind. Each chapter is based upon traditional business school classes, and is packed with concepts that are accompanied with a written narrative to help you better understand it all. Feel free to skim, jump, or dive through the content any way you want. The only rules are to have fun, to be curious, and to discover on your own. You will be glad you did.