دانلود کتاب انقلاب مدل قیمت‌گذاری – نحوه قیمت‌گذاری جهت فروش و خرید آنلاین و آفلاین

The most successful companies – those with above-average profits – have discovered the new source of competitive edge: pricing and, along with it, the way they can capture the value they provide to their customers through innovative monetization approaches. Despite being the main and strongest profit driver, in many companies, pricing still remains at the stage of mere potential. This does not enable full profit to be obtained, whilst in the worst of hypotheses an inadequate pricing model ends up by losing customers and with them revenues and profits.