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Welcome to the fourth edition of Neuro-linguistic Programming For Dummies, which is packed with ideas and tips to increase your success and happiness. Most likely, you’re reading this book because you’ve heard neuro-linguistic programming (NLP throughout this book) mentioned as you go about your daily life — in companies, colleges, and coffee shops. We wrote the original version of this book because our experience of NLP transformed our own lives. We wanted to ignite the spark of curiosity in others about what’s possible with NLP. We also believed that the time had come for NLP to move away from academic- and business-speak to real-life plain English to be used by all people who want to make improvements in their lives. In recent years, we’ve witnessed NLP growing ever more popular. Part of this popularity is because NLP offers enlightening “aha!” moments, and part is because it simply makes sense. As we celebrate 50 years of NLP, one of the true contributions of NLP has been to show people that they have choices: They can manage their emotional states, and they can make changes to their lives. It has also demystified the notion (and limitations) of innate talent by demonstrating that you can study excellence in any field. Yet the term NLP can be off-putting and the associated jargon may present a barrier to non-NLP professionals. So a little explanation is required: – Neuro relates to what’s happening in your mind. – Linguistic refers not only to the words you use in your communication but also your body language and how you use it. – Programming tackles the persistent patterns of behavior, both effective and ineffective, that you learn and then repeat. Some people describe NLP as “the study of the structure of subjective experience”; others call it “the art and science of communication.” We prefer to say that NLP enables you to understand what makes you tick: how you think, how you feel, and how you make sense of everyday life in the world around you. Armed with this understanding, your whole life — work and play — can be renewed. It’s hard to believe that the first edition of this book was published in 2004, more than two decades ago. Over this period, Neuro-linguistic Programming For Dummies has presented us with amazing opportunities, primarily in the form of clients who’ve shared their lives, problems, and successes with us. We’ve had the chance to develop these ideas into a range of workshops and coaching programs for different audiences. In this fresh edition, we incorporate some lessons from our more recent work and life experiences as well as from the other books we’ve written in the For Dummies series on coaching, confidence, and career change. In particular, some of the biggest developments that we refer to in this updated edition are in the field of neuroscience, where technology such as brain imaging is constantly increasing knowledge and possibilities. The magic of NLP is joining with the rigor of neuroscience. Thanks to social media and the digital world, the way people connect and communicate has also changed dramatically in recent years, which makes understanding how to build rapport and manage relationships even more important. In particular, the COVID-19 pandemic encouraged more people to connect with friends and family online when travel and physical meetings weren’t possible. As the global world in which we live evolves, we hope you find more new ideas here to help you mitigate the negative effects of stress and have fun experimenting with and applying the tools in the NLP toolkit.