دانلود کتاب پیمایش در کهکشان محصول: کتابچه راهنمای عملی برای مدیران محصول

Welcome to Navigating the Product Galaxy, abook created as ahandbook for aspiring and seasoned product managers who want to shape the future through innovation, strategy, and a firm focus on customers. As you read this book, you will learn how to navigate the challenges of product management, with insights from real-world experiences, to create successful products in any industry. Whether you’re managing a software development team or leading a marketing campaign for a new line ofgourmet chocolates, the core skills of understanding customer needs, coordinating cross-functional teams, and driving product success remain the same. The knowledge in this book doesn’t come from theory alone—it’s the result of many years spent in product management. As a founder of a startup, I’ve faced the challenges of building something from the ground up. My time working in other startups taught me the importance of deeply understanding customers to guide product decisions, especially when having a limited customer base. In these environments, where you often make big bets with limited data, I learned how to take calculated risks and focus on the key product metrics that drive user engagement and satisfaction. Transitioning from startups to larger, hyper-growth companies presented a new set of challenges for me and my teams. Working in these companies has shown me the pace at which decisions must be made and the importance of getting things right as quickly as possible. I also learned the ability to manage cross-functional teams at a much larger scale and how to balance short-term demands with long-term strategic goals, making sure that rapid growth doesn’t come at the expense of the product’s core values or user experience.