دانلود کتاب صاحب محصول حرفه ای – استفاده از SCRUM به عنوان یک مزیت رقابتی

This book describes how to effectively manage man-made products, mostly software products. But it just as easily could address other man-made products such as electrical grids, nuclear power plants, apple orchards, nano-robots, even storm-drainage systems. Anything envisioned, created, sustained, and eventually retired or replaced by people is within our purview. We specifically address complex products, where more is unknown about their context than is known. The product’s creator—its Product Owner— perceives a space of ideas and conceives something that others might find valuable or useful. Take as an example the first version of iOS developed for the iPhone. As this product was being conceived and created, more was unknown than known, and a certain degree of success and failure was involved. The Product Owner brought the vision to a small group of people who had expertise in the necessary technology, market, and products. This group employed empiricism and small self-organizing teams to manage the creation and development of iOS, to control the risk, and to create value.